Culture
VRChat: Despite 95 Percent Approval, No AI Labeling
21,595 people took part in the survey. Instead of AI labels, ratings and more preview images are meant to improve orientation.
VRChat is not introducing mandatory labeling for AI-generated virtual worlds, even though 95 percent of respondents want some form of AI transparency label. The platform justifies its decision by pointing to inconsistent views on which working methods count as AI use, and to possible consequences for the community.
What the Survey Shows
As VRChat announced on October 29 Japan time, 21,595 people responded within one week. The results show broad support for more transparency, but hardly any agreement on the specific criteria. For eight proposed categories of possible AI use, 3,141 different combinations of labels emerged. No single combination reached more than ten percent of the answers.
33 percent say they want to deliberately avoid worlds with AI assistance. 37 percent of those who gave free-text answers said, in substance, that AI as a tool is acceptable as long as the human does the creative work. VRChat stresses that the figures were adjusted to the composition of its user base; for smaller groups, the results are less certain.
Why VRChat Is Not Introducing AI Labels
The operator fears false self-declarations, public accusations, and harassment of creators. The company also rejects a filter that hides AI content entirely. A voluntary label for worlds created entirely by humans, and information about the tools used, remain under discussion. No concrete introduction dates have been set for these yet.
Instead, VRChat already prohibits misleading preview images, regardless of the technique used. By 2026 or early 2027, users are to be able to rate virtual worlds positively or negatively. For the first half of 2027, multiple preview images per world are also planned.
Significance for Virtual Anime Projects
The rules also apply to worlds presenting anime and VTuber content. VRChat was present at the Tokyo Game Show 2026 with Hatsune Miku, Kizuna AI and other anime worlds, for example. The virtual exhibition on My Hero Academia and VR-Tsukuyomi for Chou Kaguya-hime! also show how important such spaces are for anime projects.
VRChat plans to provide further information on possible voluntary labeling before the end of March 2027. The operator's full statement explains both the results and the planned measures.