Itoshi no Fernando: New Manga Debuts in the Magazine sweet

Lunlun Yamamoto's new manga Itoshi no Fernando (いとしのフェルナンド) debuts on November 12, 2026, in the Japanese fashion magazine sweet. The series will run from the December issue of the magazine onward and is part of a new manga project by the publisher Takarajimasha.

The story centers on Isabel, a girl who gets excited about everything that is fun, and a mysterious being named Fernando. Their encounters and experiences form the starting point of an imaginative tale. The announcement does not yet include further details about the scope of the series or planned collected volumes.

Why the Manga Appears in a Fashion Magazine

Behind this unusual release venue stands the Takarajimasha Manga Project. For this, the publisher works with the editorial team of its annual manga guide Kono Manga ga Sugoi! and with the editorial teams of various magazines. The goal is to develop new manga specifically for each magazine's readership and publish them in magazines that do not normally appear as classic manga magazines.

Itoshi no Fernando is the third project in this series. The first was a manga adaptation of Michiko Aoyama's novel Mokuyobi ni wa Cocoa o in the magazine Linnel in September 2026. In October, a series by the artist Midori Mizutani on the subject of cosmetic medicine followed in GLOW. According to the publisher, two further projects are already in preparation.

The release is thus also an example of how Japanese publishers are opening up new venues for manga series. aninew.de has previously reported on other new publication formats, including the manga anthology Soten. A survey on Japanese manga reading habits also sheds light on the role of printed magazines.

The Artist Behind the New Series

Lunlun Yamamoto has worked as a manga artist since 1998. After her debut in Garo, she began the series Citrus Gakuen at Takarajimasha in 2000. Among her best-known works is Marshmallow Times (Mashumaro Tsushin), which was later adapted as a TV anime. She also drew Circus Girl Olga, among other works.

The new series will initially appear in the Japanese edition of sweet. In the official announcement, Takarajimasha names neither a German release nor a date for a possible book edition.